Case studies › AskSAMIE
More than doubling AskSAMIE's revenue with organic search
DTC adaptive equipment and OT supplies for aging in place · DTC Medical Equipment · Kansas City, MO
Results at a glance
- Monthly organic revenue: Baseline → +127% YoY
- Organic traffic (2 years): Baseline → +511% clicks
- Top 3 keyword rankings: 0 → 175 keywords
Background
AskSAMIE provides occupational therapy supplies and adaptive equipment that help seniors and people with disabilities thrive in their own homes. The company runs virtual consulting, a direct-to-consumer online store for adaptive equipment, and a training platform for occupational therapists.
The challenge
With a powerful message and strong market positioning, AskSAMIE was working to get the brand off the ground on limited resources. Paid ads were off the table, which made organic search the number one channel for driving new traffic to the website and generating more online sales.
The catch was that the site had no real SEO history when we took over. Cannibalized pages, default manufacturer product descriptions, unoptimized title tags and headings, and slow load times left plenty of room for improvement.
What we did
First, we aligned each product with the keywords people actually search to find it. We do this by building a Keyword Database, a fully researched map of the Google search paths that lead to a brand's products.
Second, we rewrote the meta titles and product names, gave every product a unique description, and tuned the collection pages to match the keywords customers were really searching for.
Third, we amplified rankings with backlinks and improved load times. Together, these moves helped Google understand exactly what to rank AskSAMIE for, and trust the brand enough to recommend its products.
More than 2x revenue in 12 months, powered by organic search.
AskSAMIE more than doubled its revenue in about 12 months and grew Google traffic to over 2,500 high-intent clicks per month.
That lift gave the team room to keep developing the platform and to invest in additional marketing channels.
- +127% — Monthly organic revenue
- +511% — Organic traffic growth in 2 years
- 175 — Top 3 keyword rankings
- 2,500+ — Organic clicks per month
Want results like this?
Tradewinds Media builds organic revenue for DTC e-commerce brands across Google and AI search. See our SEO agency for ecommerce and AEO & GEO agency for ecommerce services, or book a call. Client outcomes are not a promise of future results.