SEO & AI Visibility Agency for DTC Brands

Tradewinds Media helps direct-to-consumer e-commerce brands grow organic revenue through SEO, content strategy, and visibility in AI-powered search. We get your website to appear in Google and AI search when customers are searching for, and researching, your products. Winning the point of search means showing up exactly when shoppers are looking for what you offer, when buying intent is at its highest.

Month to month, no long-term contracts. Book a call or see our case studies.

What We Do

SEO for e-commerce

Classic organic search still carries most of the search volume, and it now feeds Google's AI Overviews too. We win the buyer-intent terms that drive revenue, then make sure you are the brand Google's AI cites at the top of the page. That means ranking for the commercial keywords shoppers use, optimizing collection pages, earning links from trusted sites, and building a technical and content foundation that compounds every month. Read about our SEO agency for ecommerce brands.

AI search visibility (AEO & GEO)

Shoppers now ask ChatGPT, Perplexity, and Gemini for the best product in a category before they ever reach a website. When the AI names three brands, we make sure you are one of them, with the reasons and links to back it up. We earn placement in the citation sources AI pulls from and track visibility across ChatGPT, Google AI search, Perplexity, and Gemini. Read about our AEO & GEO agency for ecommerce brands.

Content strategy and linkable assets

We create content only when it can help a buyer, earn links, or support a key sales page. That may be original research, a calculator, a data study, a visual guide, or a buying tool. Each asset is connected to the collection pages that drive sales, so useful content turns into ranking power for revenue pages.

Attribution you can trust

Rankings and AI mentions are interesting. Revenue pays the bills. Around 70% of AI referrals get misfiled as “direct” traffic in a default GA4 setup, so we fix GA4, add post-purchase surveys, and track citations. Every organic dollar is tracked back to revenue, not rankings.

The search-based buyer journey

Millions of dollars in sales flow through this exact path every day. Three steps, and the last one is revenue.

1. A shopper searches. A quick search on Google, or a bigger question asked of an AI assistant. Both work the same way.
2. They see a few brands and products. Only a few names show up, not a long list. Our job is to put your brand on that shortlist.
3. They buy from one of those few brands. Every search you win ends here, as revenue. If yours is not one of the few, the sale goes to someone else.

Why AI search matters now

• Nearly a third of US consumers now use AI search every single day.
• AI-referred e-commerce traffic converts roughly 31% higher than non-branded organic search.
• About 70% of AI referrals get misfiled as “direct” in GA4, hiding revenue you cannot see.

Client results

• Growing Filkins Vineyards' online wine sales +212% — DTC wine. Monthly organic revenue +212%, organic traffic +811%, 224 page-one keyword rankings.
• More than doubling AskSAMIE's revenue with organic search — DTC assistive products. Monthly organic revenue +127% year over year, organic traffic +511% over two years.
• A 341% organic revenue lift for Alvin Farrier Supply — DTC farrier and equine supply. Monthly organic revenue +341% in eight months.
• Scaling Whalen Exteriors from $4M to $13M in annual revenue — Home services. New revenue in the first eight months of 2025, organic leads up in 90 days.
• Adding $1.5M in revenue in 6 months for Walker Roofing — Roofing and construction.

Who we are

Tradewinds Media is run by Austin Ryder in Denver, Colorado. Austin has spent nearly a decade in organic growth, running SEO and content campaigns at agencies including NP Digital and GR0 for brands such as Adobe, Dell, TB12 Sports, and Universal Technical Institute. The senior operator who scopes your campaign is the person who runs it. More about Tradewinds Media.

Frequently asked questions

How is this different from a regular SEO agency?

We treat Google and AI search as one integrated system, covering ChatGPT, Perplexity, Gemini, and AI Overviews. Most SEO agencies ignore AI search. Most “GEO” shops ignore the SEO fundamentals that still carry the volume. We do both, and we prove it live with the shelf test: real buyer prompts, real screenshots, you versus your competitors.

Can I actually measure revenue from AI search?

Yes, and almost nobody installs the layer that lets you. Around 70% of AI referrals show up as “direct” traffic in a default GA4 setup. We fix GA4, add post-purchase surveys, and track citations so the program gets judged on dollars, not rankings.

Should I drop SEO and just focus on AI?

No. Classic organic search is still many times larger than AI referral traffic. Brands that treat Google and AI search as one integrated system win both.

Who is a good fit for Tradewinds?

DTC e-commerce brands doing roughly $1M to $20M in annual revenue, usually on Shopify, spending real money on paid acquisition and feeling CAC pressure. Not a fit: pre-revenue stores, dropshippers, marketplace-only sellers, or anyone wanting guaranteed rankings in 30 days.

Do I have to sign a long-term contract?

No. We work month to month and re-earn the retainer every 30 days. If the work stops paying, you stop paying.

How fast will I see results?

You get the full picture of your AI and Google visibility in two weeks. From there, organic and AI visibility compound over months, not days. We set time-bound benchmarks and a clear ROI target before we start, then report against them in dollars.

Get your AI visibility plan

See how to get your brand recommended by AI. You get a personalized plan showing where you rank in Google and AI today versus your main competitors, the exact steps to move above them, and a prioritized 90-day plan. Request your plan.